Taj Class is a passionate beauty brand born with the mission of helping women and beauty professionals find the best products Online. The visual identity created for Taj Class is simple yet memorable and distinct. It is centered on two elements created exclusively for the project: a logotype and a symbol. The logotype is feminine and imposing yet not pretentious. The symbol is an allusion to the meaning of the name Taj Class: old egyptian queen. Due to the simplicity and flexibility of the visual identity, the brand will be able to create its own product line in the future.